
Town
Spotlight: Florence
By Columnist Lynn Nichols
February 14, 2002
It
was Miss Flo's that first drew my husband and me to the
area of Northampton known as Florence. As diner
aficionados, we were compelled to make the pilgrimage to
the area's only 1930's barrel-roof Worcester dining car.
There it stands, a commanding presence in the village
center, its gaudy but loveable neon sign beckoning
hungry travelers as it has since the establishment
opened its doors in 1941. Miss Flo's is legendary
(especially for its homemade pies), but as I've
discovered, it's just one attraction in a place with a
rich historical past and truly unique character.
Northampton
was settled in 1654, but since Florence's history is so
intertwined with that of its parent town, it's difficult
to pinpoint its exact beginnings. From the start,
though, it was industry that put the village on the map.
In the 1830s, Florence became a major silk manufacturing
center, an industry that was a mainstay of the area's
economy for 100 years. The machine twist process
developed by local manufacturer Samuel Hill enabled the
Nonotuck Silk Company to fuel worldwide demand created
by the newly invented sewing machine.
In 1842, a utopian community called the Northampton
Association of Education and Industry was organized
around Florence's communally owned silk mills. Members
sought to create a society in which "the rights of
all are equal without distinction of sex, color or
condition, sect or religion." Many were followers
of abolitionist William Lloyd Garrison, including
Sojourner Truth, the former slave, who joined the
community in 1843. When the association disbanded in
1846, Truth remained in Florence, buying a home on Park
Street in which she lived until 1857. For the past few
years, a hard-working committee has endured lengthy
political wrangling and an extended fundraising drive to
commission and erect a statue of Truth at the
intersection of Pine and Park Streets in Florence. At
long last, the unveiling is scheduled for spring 2002.
The
anti-slavery movement espoused by the Northampton
Association continued in Florence through the antebellum
years, when several prominent businessmen offered up
their homes and businesses as stops on the underground
railroad.
But
lest you think that Florence was all about politics and
industry, the village had its amusements, too. 1865 saw
the organization of the Florence Eagles, a baseball
outfit recognized as Western Mass champions for their
record of 53 wins, 7 losses in a three-year period.
Another team, the Florence Braves, wowed audiences in
the 1920s.
In 1930, Fannie Burr Look donated 150 acres in Florence
to Northampton for the establishment of Look Park, a
living memorial to her late husband Frank Newhall Look,
chief executive of the Prophylactic Brush Company.
Funded by a trust fund, visitors fees, grants and gifts
(but no tax dollars), Look Park is a lovely public
space, home to a summer concert series and other
seasonal events.
While
downtown Northampton has morphed from Hamp to Noho,
modern day Florence has stayed true to its working class
roots. Most of the major industry has gone, but in its
place are artisans and organizations that have located
in Florence as much for its neighborhood feel as its
proximity to Noho. In the early 1990s, the old Florence
Manufacturing Company on Pine Street was transformed
into the Arts & Industry Building. One of the most
successful examples of a rehabbed Massachusetts mill,
the building currently houses more than 160 people
working in light industry, commercial and arts and
crafts operations. But businesses are tucked into
buildings and homes all over Florence. It's an
industrial Renaissance of sorts that ensures the future
of this thriving village.
If
you haven't explored Florence, I highly recommend it.
Take a walk in Look Park. Join the morning regulars at
Miss Flo's. Peruse the shelves of the Lilly Library.
It's worth the trip to experience this different side of
Northampton.
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